PTPA Media

March 10, 2020

How Certifications And Awards Can Build Consumer Trust

Every brand is trying to figure out how to get consumers to notice and trust their products. We see marketing...

March 03, 2020

Promote Your Product With Media Coverage

With businesses from all over the globe pushing products left and right, the notion that your business can compete...

January 06, 2020

How Online Influencers Can Shape Shopping Behaviour

The marketing landscape has changed drastically in the past few years. While traditional approaches like TV spots...

December 16, 2019

Baby Boomers, Gen-X, Millennials & Gen- Z defined

It's frankly overwhelming. How do you keep up? I mean it's not like time is standing still so how do you figure out...

May 14, 2019

Building Trust from the Inside Out

It’s what’s on the inside that counts, right? Maybe.  But we are used to that expression as it pertains to people. ...

November 06, 2018

Multigenerational Households Are Influencing North American Retail Trends